Known for its long-standing reputation as the world’s premier leader in luxury wellness guidance, Canyon Ranch has helped many CMPs produce top-tier mindful corporate experiences.
“The value of Canyon Ranch goes well beyond enjoying state-of-the-art health facilities, luxurious spas, and fine dining, to include a team of world-class experts across a broad range of integrated disciplines to deliver insights, skills and motivation to transform your attendees and your events,” says Charlene Tierney, Canyon Ranch Director Business Development and Corporate Performance.
Incentives for planners (especially CMPs!), special group rates, and programme development are the icing on the cake or cucumber in your water.
CMP Today recently sat down with James Price, CMP, DES, PMP, SEPC, CTSM to talk about his experience as a CMP and what sets Canyon Ranch apart from a planner perspective.
CMP Today: How has being a CMP enhanced your career path in the global business events industry?
James: I have been doing events for 30 years and I had always wanted to get my CMP because it’s the gold standard of event qualifications. Of all my earned designations, CMP was the start of that journey.
I haven’t looked back since obtaining my CMP. It has opened many doors in helping me run better events including access to best practices and the latest trends in event execution.
Through the many CMP organized events and communications, I have met many new contacts, including new suppliers and venues. One of those venues was Canyon Ranch, who I met at the annual CMP Advance conference in Toronto. Since then, I have visited both the Canyon Ranch Lenox and Las Vegas locations.
CMP Today: What sets Canyon Ranch apart as an event partner and venue?
James: Canyon Ranch is certainly unique. It is a great venue for smaller events (up to 60 people) who want to be away from distractions and who want to offer a healthier way of doing business events Canyon Ranch locations have well-equipped meeting and conference rooms with excellent AV technology, providing a professional environment for presentations and discussions.
The Lenox location offered high-quality accommodation options within the same venue simplifying logistics for attendees, reducing travel stress and enhancing convenience.
The facilities at their Las Vegas location offers a unique opportunity to introduce a tranquil meeting environment on the strip. I could see this being extremely popular for small meetings during events like CES.
CMP Today: How do you think Canyon Ranch, as a venue, adds to the success of a corporate event?
James: Hosting an event at Canyon Ranch provides a unique and memorable experience compared to traditional conference venues. This uniqueness can leave a lasting impression on attendees, enhancing the overall perception of the event. The luxurious atmosphere of Canyon Ranch can elevate the event’s prestige, making attendees feel valued and inspired.
CMP Today: Why does / should Canyon Ranch appeal to other CMPs and planners as a corporate event venue?
James: Corporate events can be stressful, especially for attendees who may be engaging in intense discussions, presentations, and networking. Canyon Ranch facilities provide a much-needed outlet for relaxation and stress relief, helping participants stay focused and refreshed. Canyon Ranch offer wellness programs which are second to none, including yoga, meditation, and fitness classes (for all levels), cooking demos, and health and performance presentations which can be incorporated into the event itinerary to promote overall well-being.
Canyon Ranch offers great team building opportunities in its dedicated meeting rooms, spacious fitness studios or the acres of beautiful outdoor space. This could include group wellness activities like team spa treatments, fitness challenges, or outdoor excursions, which can serve as effective team-building exercises. Team building or shared relaxation experiences, like group hikes or leisure time by the pool, can strengthen team bonds and improve overall group cohesion.
Relaxed environments facilitate better networking. Informal settings like spas, pools, and lounges encourage more natural interactions and stronger relationship-building among participants. When attendees feel relaxed and rejuvenated, they are more likely to be engaged and productive during meetings and workshops.
CMP Today: How does Canyon Ranch work with planners to prioritize and reach sustainability goals?
James: The Canyon Ranch team will definitely work with you to reach your event sustainability goals. They are actively transitioning away from single-use plastics in F&B; in the process of replacing plastic room keys with wood; improving laundry facilities and looking to move to bulk bathroom amenities in 2025.
CMP Today: What does the Canyon Ranch team contribute to a planner’s success?
James: The staff goes over and above to enhance the success of a corporate event by offering a unique blend of relaxation and professional amenities. Canyon Ranch offer customizable event packages that can be tailored to the specific needs of the corporate event, including innovative F&B for all meals and breaks, spa services, and entertainment options. They also provide an all-in-one service that simplifies event planning and coordination, allowing organizers to focus more on the content and objectives of the event rather than logistical details. The staff are very friendly and competent, and nothing was too much trouble.
CMP Today: Why do you think Canyon Ranch should be on the short list of possible venues for corporate event planners?
James: The appeal of Canyon Ranch properties can increase attendance rates, as attendees may be more inclined to participate in an event held in a renowned location.
Offering a venue that promotes work-life balance can be particularly appealing to professionals seeking to combine business with pleasure. Each program at Canyon Ranch is customized and services evolve around their 5 Pillars including Movement & Exercise, Nutrition & Food, Health & Performance, Mind & Spirit, Skin Care & Spa.
Canyon Ranch adds significant value to a corporate event by enhancing attendee well-being, providing a memorable and unique experience, and offering comprehensive facilities, services and rated that cater to both the planner’s and attendee’s professional and personal needs. These factors contribute to a more successful, engaging, and enjoyable corporate event.
James Price, CMP, SEPC, DES, PMP, CTSM
Senior Marketing Programs Manager – Integrated Electrical Systems, Siemens
Canyon Ranch Resorts are located in Lenox, MA in the Berkshires, Tucson AZ in the desert, Woodside, CA in the Redwoods and soon to be in Austin, TX.
To plan your next event and receive the Canyon Ranch special CMP event package please contact Charlene Tierney -Director of Business Development and Corporate Performance (Boston Based) ctierney@canyonranch.com or call directly at (617) 519-7008.
