A journey into the past to build from the present Turning Challenges into Opportunities: Events in Real Time

A journey into the past to build from the present Turning Challenges into Opportunities: Events in Real Time

Set in the historic kitchens of Laboral Ciudad de la Cultura, a place where everything once started from the essentials, this experience connects that past with a present shaped by constant change.

Representatives of companies from the meetings and events industry in Asturias, Spain will take part in this dynamic and participatory session, working on a business concept while facing real challenges from the sector: unexpected situations, continuous adaptation, and real-time decision-making, in an environment where resources and context shape every step.

A hands-on and collaborative exercise focused on the process: how solutions are built, how change is managed, and how teams move forward together.

Because in the events industry, opportunities are not predicted — they are built from the present.